WorldExtremeTV OÜ undertakes to protect the privacy and safety of the data of our customers and
visitors of the website www.ultra4k.eu.
Please check this page from time to time to be informed of any changes.
The website www.ultra4k.eu processes, publishes, stores and uses your personal information
safely, honestly and legally under EU and international law.
Personal Data Collection
Ultra4k.eu may collect and use the following types of personal information:
• information on the use of this website (including IP address, geographical location, browser
type and version, operating system, referral source, length of a visit, page views, website
navigation paths, time and date of a visit, other statistics. We can also use the third-party
services, for example: e-banking, PayPal, Klarna, MailChimp, Google Analytics,
Yandex.Metrika and Facebook for collecting, tracking and analyzing data, as well as for
• information on transactions made between you and us, or with respect to this site, including
information on any goods and services purchased by you;
• information that you provide to register on the website (comprising e-mail address, name
and surname, billing addresses);
• information that you provide to subscribe to services, e-mail alerts;
• any other information that you share with to www.ultra4k.eu .
Other Data Collection
Also, we collect anonymized data, i.e. data that cannot be attributed to a specific individual
(gender, age, language preference, location).
In addition, we can collect aggregated data on customer activities in our online store. This
data is collected and used to provide customers with more appropriate information, as well as
to obtain information about products, services and sections are of prime interest. In this
Use of Personal Information
Ultra4k.eu may use your personal information to:
• manage this website;
• personalize the website for you;
• provide access and opportunity to use the website services;
• send you notices and invoices, collect payments from you;
• send you notifications by e-mail that you requested;
• work with inquiries, feedback and complaints submitted by you, about you or in
connection with the service;
Through the e-mail address you provide, we may periodically send promotional e-mails about new
products, special offers or other information which we find interesting for you;
Also, we may use your personal information to contact you and ask for your permission to
use/disclose your purchase history in our marketing or promotional materials.
What Are Cookies?
Cookies are small text files that are loaded on your computer or mobile device by the websites that you
visit. At each subsequent visit, these files are sent back to the website recognizing them. Cookies operate
as the memory of a particular home page, by allowing identifying you during the follow-up visits and
restoring your settings, making the website more user-friendly. For more information on cookies, and
to manage or delete them, see http://www.aboutcookies.org.uk/managing-cookies.
Whether a user has already been informed of the use of
When did the last action on the site take place?
Information entered in the search fields.
customize the website content. For more information on Google Analytics Terms of Service see
If you do not want your browsing activity to be tracked by Google Analytics, enable the Google
Analytics Opt-out Browser Add-on (https://support.google.com/analytics/answer/181881).
sent to Google Analytics.
How to Disable Cookies?
Cookies can be disabled or deleted at will. For details, see: www.aboutcookies.org.
You can delete all cookies on your computer, and you can also configure most browsers to block
cookies from being stored. But in this case, you have to manually make all the website settings each
time and it is also possible that some services and functions will not work.
Disclosure of Information
We may disclose your personal information to the extent reasonably needed for the purposes set by
We may also disclose your personal information:
• to the extent required by law;
• in connection with the current or upcoming legal proceedings;
• to establish, exercise or protect our legal rights (including providing information to other
individuals in order to prevent fraud and reduce credit risk).
Controller: WorldExtremeTV OÜ, reg. No. 12074280
Legal address: Harjumaa, Tallinn, Võistluse str. 23-49, 10132
Legal background: WorldExtremeTV OÜ legitimate interests
process their data. The customers can withdraw their consent at any time either on our website or by
sending us a written declaration.
The declaration or withdrawal of consent is not retroactive.
information, please email us at firstname.lastname@example.org.